Gilley argues that today's churches need to return to preaching the Gospel and praying that the Holy Spirit will stir and convict the unbeliever. The marketing philosophy removes the Spirit by emphasizing that music, entertainment and a non-threatening environment will cause them to make that decision.

An excellent book on the impact of the world's philosophy in the church. The church is buying in to the Market-Driven strategy instead of the truth of God's Word. ( )

Gilley uses Neil Postman's "Amusing Ourselves to Death" to critique the market-driven church. Very interesting and insightful, perhaps a bit of an overstatement, however ( )

Case 2 shelf 1