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Goodbye Gutenberg: How a Bronx Teacher Defied 500 Years of Tradition and Launched an Astonishing Renaissance (Designer Writers)

av Valerie Kirschenbaum

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571455,691 (1.5)Ingen/inga
You hold in your hands a book that takes you on a journey where no writer has ever taken you before. Valerie Kirschenbaum not only dreams of a Renaissance "the likes of which the world has never seen," she gives us the actual blueprint. In warm and intimate prose, she shows us how and why we will experience this Renaissance in our lifetime. Responding to the recent National Endowment for the Arts survey, which documented a precipitous, 20-year decline in America's reading habits, she presents an electrifying new solution for captivating a generation of readers reared on television, movies and music videos. With 860 gorgeous, full color images from ancient Egypt, Greece, Rome, Maya, India, China, Japan, Tibet, and medieval Europe (many never seen by an American audience), Kirschenbaum provides what world renowned graphic designer Milton Glaser described as "the visual history of the universe and its relationship to writing." She combines the breath-taking beauty of illuminated manuscripts with today's latest technologies to create a scintillating multisensory experience. Flip through these pages and see why early reviewers have been astonished and sometimes even rendered speechless by these imaginative designs. This limited first edition is one of only 4,700 copies printed. You are among a select number of early readers to witness the birth of a new movement in the arts. It is a synthesis of the written word with our multimedia culture, of intuitive thinking with the rational mind, of feminine and masculine perspectives, and of the wisdom of early cultures with the scientific milieu we now inhabit. You hold in your hands the first flowering of a remarkable new Renaissance.… (mer)
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Valerie Kirschenbaum is on a mission to bring books into the visual age. She leads the way with her book "Goodbye Gutenberg." This book is a feast for the eyes, but it is not a coffee-table tome to be casually perused. This is a book that is meant to be read. And who should read it? Anyone interested in books and reading. This means publishers, writers, graphic designers, educators, librarians, avid readers.

In "Goodbye Gutenberg," Kirschenbaum makes a passionate and cogent case for rethinking and redesigning books. Though book readership has been steadily declining, Kirschenbaum remains optimistic about the future of the printed word. The book is not dead, she argues, but it does need to be reborn. That rebirth begins by abandoning the mindset that intelligent books must all look the same—rectangles of black type on white pages.

Kirschenbaum believes it is time for a new kind of writer—the designer writer. Words are not the only tools for such authors. The designer writer uses the computer not only for word processing but also as a graphics design studio. Kirschenbaum calls on writers to take control of how their words are presented on the page. In "Goodbye Gutenberg," Kirschenbaum literally illustrates what a designer book of the near future might look like.

I initially found the illustrations and page layouts distracting. It did not take long, however, for me to become excited about this new approach to book publishing. Being an avid reader, my concern was how was I going to go back to reading the typical black on white page.

If you enjoy reading, if you care about books, if you want to encourage reading in others, I recommend you read this book. I do mean READ it. You may be tempted to simply marvel at the look and feel of this volume, but the real importance of this publication is in the message that it contains. Kirschenbaum envisions a coming Renaissance. Reading "Goodbye Gutenberg" may well help you discover how you can be part of the vanguard that ushers in this new age of publishing. At the least, you will never again look at books in the same way.
  mitchellray | Aug 13, 2008 |
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You hold in your hands a book that takes you on a journey where no writer has ever taken you before. Valerie Kirschenbaum not only dreams of a Renaissance "the likes of which the world has never seen," she gives us the actual blueprint. In warm and intimate prose, she shows us how and why we will experience this Renaissance in our lifetime. Responding to the recent National Endowment for the Arts survey, which documented a precipitous, 20-year decline in America's reading habits, she presents an electrifying new solution for captivating a generation of readers reared on television, movies and music videos. With 860 gorgeous, full color images from ancient Egypt, Greece, Rome, Maya, India, China, Japan, Tibet, and medieval Europe (many never seen by an American audience), Kirschenbaum provides what world renowned graphic designer Milton Glaser described as "the visual history of the universe and its relationship to writing." She combines the breath-taking beauty of illuminated manuscripts with today's latest technologies to create a scintillating multisensory experience. Flip through these pages and see why early reviewers have been astonished and sometimes even rendered speechless by these imaginative designs. This limited first edition is one of only 4,700 copies printed. You are among a select number of early readers to witness the birth of a new movement in the arts. It is a synthesis of the written word with our multimedia culture, of intuitive thinking with the rational mind, of feminine and masculine perspectives, and of the wisdom of early cultures with the scientific milieu we now inhabit. You hold in your hands the first flowering of a remarkable new Renaissance.

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