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Inkluderar namnet: Barbara Smit

Verk av Barbara Smit

Taggad

Allmänna fakta

Kön
female
Nationalitet
Nederland
Yrken
journalist

Medlemmar

Recensioner

The beginning of this book was quite interesting. If the entire book had been like the beginning, I would have rated it much higher overall. I enjoyed hearing about the Dassler brothers and how their family got into sneakers. I didn't enjoy the brothers fighting that led to the split into Puma and Adidas brands, but that part of the story was still interesting.

The middle of the story was okay. It got a little confusing for me with all the children and children of children and trying to remember which ones went with which family. There were a lot of machinations to get contracts and other things that probably weren't so legal.

The end of the story of Puma was sad and of Adidas even sadder. But by the end of the book, I almost didn't care anymore what happened to Adidas. No, make that I didn't care about what happened to Adidas.
… (mer)
 
Flaggad
JenniferRobb | 1 annan recension | Nov 1, 2020 |
This is well-written history of the Adidas company is a delight to read. It provides a great overview of the history of sports marketing.
 
Flaggad
M_Clark | Mar 20, 2017 |
She lost gas at the end. Too many characters, too thinly sketched, over too long a time period. One of those books I kept hoping would get better.
 
Flaggad
jmcilree | 1 annan recension | Nov 7, 2008 |

Priser

Statistik

Verk
8
Medlemmar
155
Popularitet
#135,097
Betyg
½ 3.5
Recensioner
3
ISBN
19
Språk
4

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