This timely book presents an innovative plan for health care reform based on free markets driven by well-informed consumers. New measures of health care quality let consumers identify the REALLY GOOD doctors, & consumers know doctors' latest prices as well. Cost-conscious consumers get cash rebates. Vigorous market competition drives medical prices down & quality up. This system has been designed to let consumers take charge of their own health care & find the best health care values. A unique, ultra-efficient electronic claims processing system that eliminates utilization review is described. 16 chapters discuss health care reform issues relating to: costs; quality, innovation, universal coverage, insurance issues & many others; plus two appendices. Book includes comparisons with government-run Clinton Plan & evaluation of other Congressional reform plans. For anyone interested in health care reform, this book is a MUST read. Contains economic analysis of most health care issues. Authors are Ph.D.s (Economics) from U.C.L.A. & Univ. of Washington. RESEARCH ENTERPRISES, Publishing Segment, P.O. Box 3081, Richland, WA 99352. (509) 375-1993.