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Laddar... Brands and Gaming: The Computer Gaming Phenomenon and the Impact of Brands on Gamingav David Nichols, Matt Avery, Tom Farrand, Tom Rowley
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The computer gaming industry is bigger than the film and music industries and is growing faster than both of them put together. The industry is also changing fast. The typical computer gamer is in his mid 20s and female gamers make up one of the faster growing parts of the market. New developments in sociability and interactivity are also transforming the industry. This is the first major study of brands and gaming and shows huge opportunities for brand development Inga biblioteksbeskrivningar kunde hittas. |
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Google Books — Laddar... GenrerMelvil Decimal System (DDC)794.8068The arts Recreational and performing arts Indoor games of skill; board games Electronic and video games Video Game HistoryKlassifikation enligt LCBetygMedelbetyg: Inga betyg.Är det här du? |